Contacting and Author or Publisher Do’s and Don’ts
You’ve just read an awesome novel and want to interview the author or a soon to be released novel is one you just have to review. Below are tips and tricks, do’s and don’ts for reaching out.
When contacting an author begin by browsing their website.
- Most will have a contact information. Keep in mind some use a publicist so do your research.
1. Request ARC or interview.
- Be as specific as possible and add all pertinent information. Date of post, book, format,etc.
2. Show your excitement!
- Stating why and when you want to post review/interview. Be sure to include stats and samples of previous reviews.
3. Thank them for taking the time to review request and offer to provide additional information if needed.
- If you do not hear back follow up in about 2- 3 weeks.
When contacting a publisher research to see who to contact.
Let’s use Random House as an example.
1. First go to Random House website.
2. Next look for contact information. For this the page it is located at the bottom with a link: Contact Us
3. Read carefully, you aren’t going to get very far in your request if you contact the wrong department/person. Random House owns several imprints and it is important to direct your request to the appropriate house. Not seeing the imprint listed, than Google the imprint and check their contact information. Not sure who the imprint is. You can check author site, Amazon, B&N and Google search title.
- Example Book: Symbiont by Mira Grant published by Orbit. Orbit is an imprint of Hachette Books. By Googling the title I was able to find Orbit and than there website. From there I found their contact information.
4. When sending your request be sure to include as much information on the book you are requesting. I like to include ISN number. Be excited and explain why you want to review book or interview author. If possible add previous review links, example of interview and when you plan to post. Be sure links to your blog match. Include address and if eARC is accepted. Always ask to be added to their reviewer list. (it cannot hurt to get future offers from them directly)
5. Thank them for their time and offer to provide additional information. Some folks will reply and others will do nothing. A book may magically appear or it may not. You can follow up once in about 2 weeks.
6. Ask established blogger if they could recommend you to their contact. Let them make contact with their contact recommending you.
7.Once you have made contact keep those names in a little black blogger book!
1. Do not tweet a request.
- Would you want your twitter feed blown up by review requests?
2. Facebook Messaging is a No-No.
- We as blogger hate when an author or tour blows up our Facebook page with requests. Give them the same courtesy. Always check to see how they want to be contacted by checking their website. If they say Facebook than go for it..otherwise No. Just No.
3. Don’t send multiple requests.
- Remember one request and one follow up is enough.
4. You can ask a blogger to recommend you to a publisher/author, but it isn’t OK to ask for their contact’s direct information.
- You put them on the spot and don’t know the relationship dynamics with the contact. The blogger depending on that relationship can than decide whether to give you the contact name or recommend you.
Got it? Congrats! Now follow through and post around release date.Be sure and send link information to them. By all means tell them you are looking forward to working with them again.
Other sources for finding publisher/author contact
- Sign-up for newsletters
- NetGalley – some publishers have contact info. Check pre-approved emails from specific publishers they sometimes include email.
- Already have a contact with one imprint of a publisher? Email them and ask for help getting a particularly title. They can usually recommend a contact or forward your contact. (this is good source if you have already established a dependable relationship with them)
- Let your Blog speak for you. Accept ARC’s and post reviews on and around due date. Tweet to publisher/author.